By Rachael Mattice
Hiring a freelancer for your next marketing campaign might feel like the easiest option, but is it really the best long-term solution for your brand?
I get it. Freelancers can offer flexibility and often specialize in specific skills like video editing, email marketing, or copywriting. But what happens when your project requires more than just one skill? When you need a copywriter, strategist, photographer, videographer, social media manager, paid ads specialist, email marketer and project manager all collaborating on the same timeline?
That’s where a full-service marketing agency like RM Creative Services (RMCS) comes in.
RMCS is not a patchwork of freelancers. We’re an integrated, in-house team led by Rachael Mattice that works together to manage every stage of your marketing and branding—from ideation and production to delivery and distribution.
Whether you’re hiring for a rebrand, a social media campaign, or a full-scale commercial shoot, here are five questions to ask before hiring another solo creative contractor to do the work of an entire team:
1. Do they have the bandwidth to manage the entire scope of your project?
Freelancers often juggle multiple clients, meaning timelines can get pushed or creative assets handed off late. At RMCS, we map out your full project scope and assign dedicated team members to each task, ensuring deadlines are met, the highest standards or quality are met, and communications stay crystal clear.
2. Will they collaborate effectively with your other vendors or team members?
The problem with hiring one-off creatives is that you end up becoming the project manager, trying to communicate to everyone and piecing everything together. When you hire RM Creative Services, our in-house team—including strategists, producers, editors, copywriters, photographers, videographers, paid ads specialists and designers—already knows how to collaborate seamlessly across departments. You won’t need to translate notes or re-explain your vision at every turn ( or worry one vendor or team member won’t “get it”).
3. What’s their onboarding process like?
Spoiler alert: You shouldn’t be figuring everything out on your own.
With RMCS, once your contract is signed and your invoice is paid, you’re welcomed into a fully streamlined client portal. Here’s a snippet as to what’s inside:
- A personalized welcome message and onboarding video
- A step-by-step walkthrough of your service timeline
- Important due dates, documents, freebies and deliverables
- Your onboarding questionnaire
- A welcome guide with our office hours, preferred platforms (Dropbox, Google Drive, Calendly), and communications via Slack
No matter your service tier or budget, I aim to make your experience feel white-glove and luxurious from day one.
4. Can they pivot and scale with your business needs?
Freelancers often specialize in one area. But what if you need a launch plan, plus brand photography, plus social media management—and you need it done fast? RMCS is built for scalability. I’ve worked with solo founders, midsize brands, and multi-billion dollar companies to help them launch new products, scale marketing efforts, and increase visibility across platforms.
5. Are they thinking about the bigger picture, or just delivering what’s asked?
When you work with RMCS, you’re not just getting execution, you’re getting strategy. I look at how your visuals, copy, video, and social media align with your sales goals and brand identity. I don’t just hand off deliverables to team members, I hand off a complete plan that converts.
Bonus Questions to Ask (And I’ll Answer Them Here):
- Do you provide call sheets, shot lists, and creative direction? Yes. Every single photo or video shoot at RM Creative Services is guided by me — your Creative Director — and creative production team with pre-production assets, storyboards, and scripts so you know exactly what’s happening and when.
- Do you help with planning, logistics, or prop sourcing? Yes. We handle location scouting, permits, props, talent, catering, and travel so you don’t have to.
- Can you manage our ongoing social media and content distribution? Absolutely. In fact, that was my main motivator for launching my company. With over 14 years of experience as a social media marketing agency and commercial production studio, I manage the 360-degree approach to your marketing and branding — content calendars, community engagement, and paid strategy to ensure your content works long after it’s posted.
Ready to Work With a Team That Thinks Big and Executes Seamlessly?
This fall and holiday season is quickly approaching, and your marketing efforts should be in full motion now, not scrambling in October.
Let Team RMCS and I help you plan, execute, and amplify your next big campaign with the strategy and synergy your brand deserves.
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