Amplified CEO: Growth Marketing Blueprint Trainings

Description

Amplified CEO: Your Roadmap to Scaling a Six-Figure Business

Unlock the Growth Potential of Your Business

As a business owner, you’ve likely faced moments of overwhelm when it comes to scaling your business. Whether you’re stuck in a plateau or you’re just starting and want to avoid costly mistakes, the Amplified CEO two-part training was designed for you. This transformative program is the key to understanding how to strategically market, plan, and grow your business from the ground up, leading you on a path to sustainable profits and scalable growth.

With the Amplified CEO training, you’ll receive a comprehensive guide on how to become a CEO that leads confidently, manages effectively, and grows strategically. This is more than just a course—it’s a deep dive into the specific strategies, numbers, and organizational structures that will take your business to the next level.

Who is this Two-Part Training For?

This training is perfect for:

• Service providers, creative entrepreneurs, coaches, and consultants who want to scale their business beyond the start-up phase.
• Small business owners ready to go from surviving to thriving, with the right tools and insights.
• Leaders looking to strengthen their marketing strategies and streamline business growth for the long term.

Whether you’re in year one or year ten of your business, the Amplified CEO program offers expert guidance on how to pivot and thrive as your business evolves.

Part One: Mapping Your Marketing Strategy

When it comes to business growth, marketing is the driving force. But one thing most entrepreneurs miss is how drastically their marketing strategy must evolve as the business grows.

Year One vs. Year Five: What Changes?

In the first year of business, the focus is all about visibility—getting your brand in front of the right people. As your business grows, though, so do your marketing needs. What worked in year one won’t necessarily work in year five, year ten, or beyond. The marketing strategies you put in place must mature, pivot, and adapt as your business and market environment change.

In the first part of the Amplified CEO training, we will walk you through:

• Year-by-Year Marketing Evolution: Learn how your marketing needs change over time, and which channels will work best for your business depending on where you are in your journey.
• Visual Roadmap: Understand exactly which tasks and marketing efforts to prioritize at each stage of growth, ensuring that you are spending your time and resources wisely.
• Profit Optimization: Discover how to increase profits without unnecessary spending by investing in marketing efforts that will move the needle.
• Brand Building: Establish a brand presence that grows with you, fostering a community of loyal customers who follow your journey.

By the end of this first training, you’ll have a clear visual roadmap that outlines your marketing strategy from year one to year ten and beyond. You’ll know exactly where to allocate your marketing dollars and time to generate maximum impact.

Part Two: Numbers, Profit, and Structure

If part one is the “why” behind scaling, part two focuses on the how. It’s one thing to dream about scaling a business, but it’s another to have the proper structures and numbers in place to do it effectively.

Mastering the Numbers that Drive Growth

• Understanding Key Financial Terms: In this module, you’ll gain a deep understanding of business metrics like gross revenue, profit margins, customer lifetime value (CLV), and customer acquisition cost (CAC). Knowing these numbers is essential for making informed decisions about scaling your business.
• Gauging Profits and Reporting Expenses: Learn how to accurately assess your profits and report expenses, so you can track your financial performance effectively. This knowledge is critical for understanding how to reinvest in your business and scale sustainably.

Building a Scalable Team Structure

Scaling a business isn’t a one-person job. In part two of the Amplified CEO training, you’ll learn exactly how to structure your team and build a marketing department that supports growth.

We’ll cover:

• Creating a Marketing Budget: Learn exactly how much you should be investing in marketing, both digital and traditional, at each stage of your business’s growth.
• Building Your Marketing Team: Whether you’re hiring contractors or creating an in-house marketing team, we’ll show you how to structure your team for maximum efficiency and output.
• Sample Org Charts and Processes: Get access to templates and workflows that simplify the process of setting up your marketing team. With clear structures and procedures in place, your team will be ready to support your business as it scales.

By the end of this module, you’ll have a clear financial plan, a structured marketing budget, and the knowledge you need to lead your team to success. You’ll be ready to implement the strategies that drive real, measurable growth.