The economy in 2025 is delivering mixed signals—interest rates are still high, customer behavior is shifting, and business expenses feel heavier than ever. For small business owners, solopreneurs, and growing brands, a $1,500 marketing budget might feel like a drop in the bucket. But here’s the good news: You don’t need a massive ad spend…
If you’re a small business owner, chances are you’ve felt the pressure to “just post something” online. Maybe you’ve spent hours trying to figure out what content to create, thrown up a few social posts, and crossed your fingers hoping it would bring in leads or boost engagement. You’re not alone, and you’re not doing…
The competition is real but so are you. We talked with Chloe Hurst, a graphic designer and personal brand expert, to learn more about what helped her create not one but three successful personal brands on TikTok and Instagram.
Tracy is a yoga and movement teacher who brought her practice online, using social media and livestreams to find an ever-growing audience.
Let’s get into what it means to manage your community in a way that pays off and stays on brand, plus tips to handle negative or predatory communications.
Whether you are producing music or promoting a lifestyle, figuring out the different elements of your brand strategy is 100% necessary. If you aren’t sure what branding is or how to create an effective branding strategy, you are in the right place to get started. We have helped a wide variety of businesses with everything from individual branding elements to full-scale brand strategy and brand identity from the ground up!
“A picture is worth a thousand words.” It’s a cliche, but this phrase has proved increasingly true as visual media continues to dominate our everyday lives. And it is important to remember how powerful a photo can be when it comes to the photos that you take for your business, band or brand. Your “branding”…
Running an e-commerce (online) business in 2021 may be more delicate of an operation than it has ever been before. Current events have moved more people to rely on virtual businesses to get what they want and get things done. That means a lot of competition. How do you stand out? What methods can you…
We’ve all said something akin to the phrase, “If I could be a fly on the wall for that conversation.” But what if you could? And what if you could put in your two-cents as well? Clubhouse is a new social media app on the rise that allows you to engage in conversations regarding just…