Content Writing v. Copywriting: The Similarities, The Differences, and Tips For Good Content
Detailing what makes content writing and copy writing different and tips to use them both to amp up your brand.
Should You Ditch Blogging? (Hint: The Answer is No!)
Blogs can be invaluable to your brand or business. We wouldn’t have a blog if it wasn’t worth it. From the way they give you the opportunity to up your SEO game to providing a steady library of content that you can reuse for social media posts, a well done blog for a small business…
Wardrobe Styling Tips You Need Before Your Next Brand Photoshoot
“What are you going to wear?” Putting together an outfit for a photoshoot, meeting, interview or branded event isn’t always easy. That doesn’t mean you should have to stress about it, though. With some expert guidance, your wardrobe selection process can become a lot easier for your upcoming photoshoot and other future endeavors. We have…
A Photoshoot Survival Guide For Introverts
Taking photos of your products or your brand details is all well and good. But at some point, you need to step in front of the lens yourself. The problem is that the thought of getting in front of the camera dries your throat up and makes you sweat. Even if your reaction isn’t this…
DIY Video Content Creation Tips You Need to Be Doing
Video content is everywhere and it is extremely engaging and easily shareable. This makes it an important tool for promoting brands and artists. We aren’t saying you should ditch the blog that you’ve been busting your butt to build or turn your emails into aggregators of video links. What we are saying is that you…
How to Utilize User-Generated Content To Amplify Your Brand
When you approach it correctly, using user-generated content can actually increase people’s trust in your brand, get more people to visit your website, and can turn your followers into your ambassadors and advocates.