The Green Room
Marketing Strategy Resources for Bold Brands
Welcome to The Green Room, RM Creative Services’ library of marketing strategy resources, brand storytelling insights, and creative business guidance for founders, artists and entrepreneurs building bold brands.
Think of it as the space backstage, where ideas are refined, strategies are tested and creative direction is shaped before the spotlight hits.
Inside The Green Room you’ll find practical resources to help you:
- Strengthen your brand storytelling
- Build smarter marketing strategies
- Prepare for brand photography and production shoots
- Improve digital marketing performance
- Navigate marketing in the age of AI
Whether you’re a founder launching your first campaign or a creative entrepreneur refining your identity, these resources are designed to help you tune in and tune up your brand until it becomes a showstopper.
The RMCS Blog:: Brand and Marketing Strategy Articles
Our top tips and tools on all things brand positioning, marketing strategy and creative leadership
Human Direction vs AI: What Actually Builds Strong Brands
Speaking, Workshops & Brand Partnerships
Rachael Mattice partners with brands, organizations, universities, and business communities to deliver strategic, high-impact keynotes, workshops, and masterclasses on marketing, branding, and media.
With over 15 years of experience in editorial storytelling, content strategy, and creative direction, her sessions go beyond inspiration—providing clear, actionable tools audiences can apply immediately. From brand positioning to media pitching and sustainable marketing systems, Rachael brings a grounded, no-fluff approach that resonates with founders, creatives, and business leaders.
Branding Photography and Production Resources
Preparing for a shoot can make or break the final result. Explore guides designed to help founders and creative teams prepare for successful visual storytelling campaigns.
Resources include brand photoshoot preparation checklist, creative direction tips for campaigns, visual storytelling strategy, and editorial brand photography inspiration
"Director's Notes" Newsletter
Marketing isn't just a tactic, it's leadership. Advice from Rachael on building your business, managing an effective team, and developing the right mindset for success.
Big Vocalist Energy Podcast
Welcome to “Big Vocalist Energy” – a new interview-style podcast series that celebrates the voices of successful, unconventional entrepreneurs. In this series, we’ll be exploring the journeys of incredible founders who have taken ownership of their stages -- much like rock vocalists -- and risen to the top of their industries.
Events
May "Office Hours": Friday, May 1
Join Rachael and other founders, brand leaders, artists and creatives on the first Friday of every month for free, virtual "Office Hours." From 10-11 a.m. PST, join me for a low-pressure, high-value hour of co-working, conversation, and creative problem solving.
Register HERE: rmcsofficial.kit.com/officehours
Global Female Entrepreneurs Summit
I’m excited to be speaking at the Global Female Entrepreneurs Summit 2026 this May 27–28 💫
This is more than just another event — it’s a space for real conversations, practical insights, and meaningful connections.
If you’re building a business and looking for clarity and direction, this is for you.
🎟 Join here: https://femalefounderspace.com/summit
💡 Use code SPEAKER20 (20% off Early Bird & Regular tickets)
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